Wiimote and Balance board game for Fruittree

This project was part of a brand building exercise for Fruitree Juices to emphasise the “Shake Your Fruitree” campaign line that rolled out on Facebook, Mobile Web, SMS, Out Of Home (Forecourts), Mall Activations and TV Flightings.

My role was to work with the creative team to plan the digital executions and to see the Wiimote/Balance-board game through to completion.

Below is a video of people playing the game in Blue Route mall near Cape Town

Below some of the interface scenes players would see whilst playing the game.

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About Nicholas

I am passionate about working in tech, travel, solving problems and helping people. I also love being active, surfing and being outside. From England and currently living in Cape Town, South Africa. Say hi! Learn more about Nick.